Education Scholars’ Evolving Uses of Twitter as a Conference Backchannel and Social Commentary Platform
The scholarly community faces a lack of large-scale research examining how students and professors use social media in authentic contexts and how such use changes over time. Continuing our investigation into how professors and students use social media, Royce Kimmons and I just published a paper in which we used data mining methods to better understand academic Twitter use during, around, and between the 2014 and 2015 American Educational Research Association annual conferences both as a conference backchannel and as a general means of participating online. The first paper we published using similar methods, data, and comparing students and professors’ social media use is here. All of our research on networked scholarship and students’ and faculty members’ use of social media is gathered here.
Descriptive and inferential analysis is used to explore Twitter use for 1,421 academics and the more than 360,000 tweets they posted. Results demonstrate the complicated participation patterns of how Twitter is used “on the ground.” In particular, we show that:
- tweets during conferences differed significantly from tweets outside conferences
- students and professors used the conference backchannel somewhat equally, but students used some hashtags more frequently, while professors used other hashtags more frequently
- academics comprised the minority of participants in these backchannels, but participated at a much higher rate than their non-academic counterparts
- the number of participants in the backchannel increased between 2014 and 2015, but only a small number of authors were present during both years, and the number of tweets declined from year to year.
- various hashtags were used throughout the time period during which this study occurred, and some were ongoing (ie, those which tended to be stable across weeks) while others were event-based (ie, those which spiked in a particular week)
- professors used event-based hashtags more often than students and students used ongoing hashtags more often than professors
- ongoing hashtags tended to exhibit positive sentiment, while event-based hashtags tended to exhibit more ambiguous or conflicting sentiments
These findings suggest that professors and students exhibit similarities and differences in how they use Twitter and backchannels and indicate the need for further research to better understand the ways that social technologies and online networks are integrated in scholars’ lives.
Here’s the full citation and paper:
Kimmons, R. & Veletsianos, G. (2016). Education Scholars’ Evolving Uses of Twitter as a Conference Backchannel and Social Commentary Platform. British Journal of Educational Technology, 47(3), 445—464.
Bear with me. This work-in-progress is a bit raw. I’d love any feedback that you might have.
Back in 2008, my colleagues and I wrote a short paper arguing that social justice is a core element of good instructional design. Good designs were, and still are, predominantly judged upon their effectiveness, efficiency, and engagement (e3 instruction). Critical and anti-opressive educators and theorists have laid the foundations of extending educational practice beyond effectiveness a long time ago.
I’m not convinced that edtech, learning design, instructional design, digital learning, or any other label that one wants to apply to the “practice of improving digital teaching and learning” is there yet.
I’ve been thinking more and more about compassion with respect to digital learning. More specifically, I’ve been reflecting on the following question:
What does compassion look like in digital learning contexts?
I’m blogging about this now, because my paper journal is limiting and there is an increasing recognition within various circles in the field that are coalescing around similar themes. For instance,
- The CFP for Learning with MOOCs III asks: What does it mean to be human in the digital age?
- Our research questions reductionist agendas embedded in some approaches to evaluating and enhancing learning online. Similar arguments are made by Jen Ross, Amy Collier, and Jon Becker.
- Kate Bowles says “we have a capacity to listen to each other, and to honour what is particular in the experience of another person.”
- Lumen Learning’s personalized pathways recognize learner agency (as opposed to dominant personalization paradigms that focus on system control)
Compassion is one commonality that these initiatives, calls to action, and observations have in common (and, empowerment, but that’s a different post).
This is not a call for teaching compassion or empathy to the learner. That’s a different topic. I’m more concerned here with how to embed compassion in our practice – in our teaching, in our learning design processes, the technologies that we create, in the research methods that we use. At this point I have a lot of questions and some answers. Some of my questions are:
- What does compassionate digital pedagogy look like?
- What are the purported and actual relationships between compassion and various innovations such as flexible learning environments, competency-based learning, and open education?
- What are the narratives surrounding innovations [The work of Neil Selwyn, Audrey Watters, and David Noble is helpful here]
- What does compassionate technology look like?
- Can technologies express empathy and sympathy? Do students perceive technologies expressing empathy? [Relevant to this: research on pedagogical agents, chatbots, and affective computing]
- What does compassion look like in the design of algorithms for new technologies?
- What does compassionate learning design look like?
- Does a commitment to anti-oppressive education lead to compassionate design?
- Are there any learning design models that explicitly account for compassion and care? Is that perhaps implicit in the general aim to improve learning & teaching?
- In what ways is compassion embedded in design thinking?
- What do compassionate digital learning research methods look like?
- What are their aims and goals?
- Does this question even make sense? Does this question have to do with the paradigm or does it have to do with the perspective employed in the research? Arguing that research methods informed by critical theory are compassionate is easy. Can positivist research methods be compassionate? Researchers may have compassionate goals and use positivist approaches (e.g., “I want to evaluate the efficacy of testing regimes because I believe that they might be harmful to students”).
- What does compassionate digital learning advocacy look like?
- Advocating for widespread adoption of tools/practices/etc without addressing social, political, economic, and cultural contexts is potentially harmful (e.g., Social media might be beneficial but advocating for everyone to use social media ignores the fact that certain populations may face more risks when doing so)
There’s many other topics here (e.g., adjunctification, pedagogies of hope, public scholarship, commercialization….) but there’s more than enough in this post alone!
A number of literature reviews have been published on MOOCs. None has focused exclusively on the empirical literature. In a recent paper, we analyzed the empirical literature published on MOOCs in 2013-2015 to make greater sense of who studies what and how. We found that:
- more than 80% of this literature is published by individuals whose home institutions are in North America and Europe,
- a select few papers are widely cited while nearly half of the papers are cited zero times,
- researchers have favored a quantitative if not positivist approach to the conduct of MOOC research,
- researchers have preferred the collection of data via surveys and automated methods
- some interpretive research was conducted on MOOCs in this time period, but it was often basic and it was the minority of studies that were informed by methods traditionally associated with qualitative research (e.g., interviews, observations, and focus groups)
- there is limited research reported on instructor-related topics, and
- even though researchers have attempted to identify and classify learners into various groupings, very little research examines the experiences of learner subpopulations (e.g., those who succeed vs those who don’t; men vs women).
We believe that the implications arising from this study are important for research on educational technology in general and not jut MOOC research. For instance, given the interest on big data and automated collection/analysis of the data trails that learners leave behind on digital learning environments, a broader methodological toolkit is imperative in the study of emerging digital learning environments.
Here’s a copy of the paper:
Veletsianos, G. & Shepherdson, P. (2016). A Systematic Analysis And Synthesis of the Empirical MOOC Literature Published in 2013-2015. The International Review of Research in Open and Distributed Learning, 17(2).
I’m in the process of creating an activity for a new course, and I thought that this particular activity might be valuable to others. Here’s what it currently looks like:
Task: Examine institutional aspirations for 2025 and beyond
Process: In your assigned teams, read one strategic vision document and you create a 4 minute audio summary to share with the rest of the class. You may use any tool that you feel comfortable with to create this audio summary, but if you are need an easy solution you can try Vocaroo or SoundCloud.
Individually, read the assigned document. Consider the following questions: What are the main themes in the document? What are the institutions’ main goals or aspirations for the future? How is technology described as enabling the institution to achieve these goals? Is technology used in interesting and creative ways? Which of the challenges that we identified as facing contemporary universities is the document aiming to address?
Next, discuss your findings with your team and collaborate to craft an audio summary of your assigned document.
Your audio can take many forms. It can be a summary spoken by one person. Or, a conversation between two or more people. Fel free to be more creative than these two examples. You could for instance imagine that you are in a leadership position at the assigned institution and you are delivering a 4-minute speech to the university community summarizing the institution’s aspirations for 2025.
Strategic document assignments are as follows:
|Team 1||Team choice or UBC. (2014). Flexible learning: Charting a strategic vision for UBC (Vancouver campus). Office of the Provost.|
|Team 2||Team choice or University of Saskatchewan. (n.d.). Vision 2025: From spirit to action.|
|Team 3||MIT. (2013). Institute-wide taskforce on the future of MIT education: Preliminary report.|
|Team 4||Standford. (n.d.). Learning and living at Stanford 2025.|
|Team 5||Royal Roads University (2016). RRU Learning and Teaching Model.|
|Team 6||Team choice or University of The Fraser Valley (2016). UFV 2025: A vision for our future.|
Royce Kimmons and I have been exploring the use of large-scale data in a number of recent studies. We just published a paper that tries to make sense of students’ and professors’ social media participation on a large scale. We are continuing our qualitative investigations to understand “why, in what ways, and how” scholars (students & professors) are using social media, but this is our first data mining study making use of Twitter data. It’s also the first study using large-scale Twitter data to make sense of how professors and students of education are using Twitter.
Here’s a high-level summary of three of our findings:
- There is significant variation in how scholars participate on Twitter. The platform may not be the democratizing tool it is often purported to be: The most popular 1% scholars have an average follower base nearly 100 times that of scholars in the lower 99% and 700 times those in the bottom 50%.
- Civil rights and advocacy seem to be an important activity of social media participation – this is rarely captured in research to date, which most often focuses on how social media are used in teaching & research. Scholars’ participation on Twitter extends well beyond traditional notions of scholarship.
We found that those scholars who follow more users, have tweeted more, signal themselves as professors, and have been on Twitter longer will have more followers. This model predicts 83% of the variation on follower counts. This finding raises questions as to the meaning of follower counts and its use as a metric in conversations pertaining to scholarly quality/reach.
Veletsianos, G., & Kimmons, R. (2016). Scholars in an Increasingly Digital and Open World: How do Education Professors and Students use Twitter? The Internet and Higher Education, 30, 1-10.
The British Journal of Educational Technology and BERA approached us to create an infographic for the article we (Amy Collier, Emily Schneider, and myself) published last year: Digging Deeper into Learners’ Experiences in MOOCs: Participation in social networks outside of MOOCs, Notetaking, and contexts surrounding content consumption
Below is the outcome (and a pdf version is here):
The New York Times published an article on an edX course (Introduction to Mao Zedong Thought) offered by Tsinghua University. Inside Higher Ed (IHE) wrote about it, too. The following quote from IHE articles summarizes the articles:
“That course is raising eyebrows because, despite hours of video lectures and supplemental material in the course, students would still have to tab over to Wikipedia to learn about the millions who died as a result of Mao’s land reforms or that his economic initiatives led to what may have been the greatest famine in human history, which killed tens of millions. Introduction to Mao Zedong Thought references those events glancingly in passing as “mistakes,” and generally heaps praise on Mao and his philosophies.”
I was asked to provide commentary for the New York Times article, and since it wasn’t included in the writeup, I thought it would be a good idea to share it publicly rather than leave it hidden away in my email inbox. Here is what I said:
Open courses are transparent, and that’s one of their positive aspects. They allow anyone to examine the ways that course creators think about a topic. The instructional materials from the Mao course are available to anyone to examine and study. One can look at the materials and ask: How do these materials position Mao Zedong? What are the elements of Mao’s thought that the creators of this course want to highlight? What elements of Mao’s thoughts are left behind and what are the elements that are being highlighted? What is the story that is being told here, and who stands to benefit from this story?
Stephen Downes made a similar argument in the IHE article: ““courses that might have been offered behind closed doors are offered for everyone to see.”
Now, that’s parsimonious :)
The Chronicle of Higher Education published a commentary some time ago that argued that professors are “naive users of social media” and must exercise caution. It’s difficult to argue with the recommendation to exercise caution, when one looks at the list of scholars who found themselves in trouble in the last year: Salaita, Goldrick-Rab, Grundy, and so on.
But, the claim that professors are naive users of social media is unsubstantiated and reveals a limited understanding of the literature on how professors actually use social media and what they think about them. My colleagues and I have been conducting research on networked scholarship and scholars’ use of social media since 2009, and since that time, I can’t recall interviewing a faculty member or reading a study that revealed naiveté regarding social media and the challenges/tensions they introduce. If anything, most academics have an astute understanding of how social media intersect with their professional (and personal) lives and make informed (and tactical) decisions regarding their use of these technologies.
Granted, many find themselves in conundrums as a result of being in collapsed contexts and being exposed to unanticipated audiences, but to argue naiveté is misinformed.